Struggling to Generate Leads?
How Soho Gate Ranked 30+ Keywords & Increased Organic Traffic by 30%
Client Overview
- Client Name: Soho Gate
- Industry: Cleaning Services
- Services Provided: SEO (Search Engine Optimization)
- Target Region(s): Saudi Arabia
- Duration: 3-5 Months
- Primary Goal: Rank cleaning service-related keywords in Google & Bing, increase organic traffic, and generate sustainable inbound leads.
Challenge/Opportunity
Soho Gate, a professional cleaning services provider, struggled with low organic visibility in search results. Despite offering high-quality cleaning services, their website was not ranking for key service-related keywords, resulting in:
- Minimal organic traffic, making lead generation difficult.
- Lack of local SEO optimization, preventing visibility in location-based searches.
- Under-optimized website content and technical issues, limiting search engine indexing.
To establish higher search rankings and attract local customers, Nexa Growth developed a high-impact SEO strategy aimed at ranking targeted cleaning service keywords and driving consistent organic traffic growth.
Our Strategy
Targeted Keyword Research & Content Optimization
- Conducted in-depth keyword research to identify high-intent cleaning service keywords relevant to the Saudi market.
- Optimized existing service pages with SEO-rich content, structured headings, and compelling meta descriptions.
- Implemented internal linking strategies to improve SEO authority across pages.
Technical SEO Enhancements
- Fixed on-page SEO errors, including meta tags, image alt texts, and page speed improvements.
- Enhanced mobile usability and user experience to meet Google’s ranking criteria.
- Implemented schema markup for local business SEO, improving visibility in search results.
Local SEO & Authority Building
- Optimized Google Business Profile (GBP) for local searches, helping Soho Gate appear in Google’s Local Pack.
- Built local citations on high-authority directories like Yellow Pages, Yelp, and Saudi business directories.
- Acquired high-quality backlinks to improve domain authority.
The Results
- 30+ Keywords Ranked on Google’s First Page (Higher Visibility for Cleaning Services)
- 30%+ Increase in Organic Traffic (More Potential Customers Discovering Soho Gate Online)
- +40% More Local Inquiries (Higher Engagement from Searchers Looking for Cleaning Services)
- Improved Google Business Profile (GBP) Rankings (Increased Local Search Visibility & Trust)
By executing a data-driven SEO strategy, Soho Gate successfully ranked 30+ service-related keywords, improved local search rankings, and saw a significant increase in organic traffic & lead generation.
Conclusion
This case study highlights the impact of effective SEO for service-based businesses. By refining on-page optimization, technical SEO, and local search strategies, Nexa Growth helped Soho Gate achieve higher search rankings, more website traffic, and increased local customer engagement within just 3-5 months.
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